Educational Lunch with Marketing Panel Discussion

Description

See You at the Educational Luncheon ...
... and see lots of others who are anxious to meet and do business with you!  Phoenix Metro Chamber of Commerce is a uniquely innovative and active group that not only brings a refreshing change to networking, but measurably delivers better results than most.

Phoenix Metro Chamber of Commerce is NOT industry specific. This event is open to all PMCC members – and to guests, who are welcome to "check us out" before deciding to commit.

Admission to PMCC Leads Over Lunch is FREE for members if they pre-register, otherwise $5 at the door. Guest admission is $10 if pre-registered, or $15 at the door.  Please pre-register by Noon the day before the event.

The cost of lunch, should you choose to order, is not included in the registration fee. Chamber event fees (regardless of attendance) are non-refundable and/or cannot be credited to another event. **
 
The names of Members and Guests who purchase lunch will placed in a drawing for a special raffle item.
ALL PREPAID REGISTRATIONS RECEIVE 5 ADDITIONAL RAFFLE TICKETS AT CHECK-IN!

MENU: MEXICAN TACO BAR with DESSERT BARS; Water and canned sodas available

Educational Topic: Marketing 

Panelists:
Brian Lawson - WebMO
Sophie Lapkin - Yelp
Bill Searle - Cholla Productions
Glenn Mire - Mire Images
Jen Wolfe - Wolfe Creative
Carl Ulbrich - Jireh Communications 
Randy & Margaret Carson - C2C Consulting, LLC
Susan Kern-Fleischer - Publicize This!
Carrie Leary - Schuster Printing Marketing
Lisa Schaefer - CrowdPublish.TV & RoleModel Enterprises, LLC
Dave Glick - G6 Web Services

Moderator:
Bruce Newman - CMIT Solutions of the Northeast Valley
Emcee:
Jason Bressler - Phoenix Metro Chamber of Commerce

DISCUSSION QUESTIONS 
What's the difference between public relations and advertising?
What makes a story idea worth pitching to the media?
As responsible website owner, what logins and passwords do I need to have control of?
Why should I blog? Is there an easy way to do it?
What is the key aspect of marketing?
How can one be effective at networking meetings?
Is it still important to blog, or constantly add content to my website for SEO?
What is a good starting budget for digital advertising?
What do you do differently in your business that you feel has made your business successful?
As a business owner, what do you feel is most important to succeed?
Why are online reviews important, and what do you do once you receive one?
What do you recommend businesses do to make themselves stand out, both online and off, especially if they do not have a budget for marketing?
What is SEO, why is it important, and if we were to enact one SEO tactic, what would it be?
What should I do on my website to ensure that it makes a positive impression and gets the maximum percentage of visitors to hang around and check out the content?
What should I budget for a marketing video?
How do I make an effective video for my business?
How can I use live video to collaborate with colleages and engage with customers?
How can I impact how small businesses can collaborate to increase customer engagement in the future?
What is the one most important philosophical consideration that has to come across when determining whether a web landing page will convert visitors to leads?
What 3 things (minimum) must you have on your web landing pages so visitors actually will convert to leads?